NUVO Network
NUVO Network, formerly known as Halton Hive has been more than a client to us, it has also been our homebase. NUVO is a one stop solution for co-working, private offices, meeting rooms, events and production studios. They host their own events like International Women’s Day, Hack the NU and NUVO Talks. So many items spring from the NUVO Network brand including NUVO Taste, NUVO Fresh and NUVO Built. This multipurpose space has 150,000 square feet of unique spaces to be used for filming, events, offices and a variety of online virtual streamed productions.
Send in the Provokers
We have had the opportunity to start with NUVO from the ground up. In the beginning, we provided mainly social media, as well as, some graphical and web services. NUVO lacked a presence on the digital landscape, so we designed and developed a one page parallax informational website for them. This single web page has since grown into a 20 page behemoth full of helpful information, videos, images and forms. NUVO’s website has become a one-stop shop for private offices, coworking, studio information, production studio rate cards, facility tour requests, event bookings, catering menus and even showcases their staff. It's funny how starting on social media has led into so many other aspects of their business including taking photographs in the photo pit at Sound of Music of our favourite bands, attending functions to help with brand presence and helping steer the ship to ensure the NUVO brand remained consistent.
We are staunch believers that all our actions need to be consistent to help grow the NUVO Network brand on a variety of platforms. Their Social media relied on consistent action and tone to help build a engaged following that was not full of spam and bots. Audiences like NUVO expect a wide variety of content to help hit all their business segments as a multipurpose facility. It was why we stuck to our carefully calculated plan and built demographics to build a following that would gravitate towards returning again and again to see what NUVO would do next. These philosophies helped in all aspects of our work at NUVO Network, from deciphering their Analytics, setting up SEO, Facebook Ads, Google Adwords and engaging with the community as a whole.
